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Medical BusinessSolutions

03Communication · Feedback · Access

Patient relations that turn a visit into a relationship

Most practices lose patients to silence rather than to competitors. We rebuild the communication layer around the visit — before, during and after.

Focus
The full patient journey
Tools
Forms, messaging, feedback
Constraint
HIPAA-safe by design
Outcome
Satisfaction and retention
Patient relations at Medical Business Solutions

Is the only time your patients talk to their doctor a fifteen-minute visit?

If so, patients may feel more like a number and less like a person. Or they may leave confused about their follow-up care and simply not come back — quietly, without complaining, and without telling you why.

A recent MGMA e-Source newsletter article reported that more doctor communication equals better patient care. There are plenty of ways to support the relationship patients have with providers, leading to greater patient satisfaction and the number one priority of the practice: quality care.

Help patients ask the right questions

Empower your patients, and help your physicians at the same time, by educating them before their visit on what they should ask their doctors. The Agency for Healthcare Research and Quality's Questions Are the Answer programme offers practical tips for patients to give and get information, and even lets them build and print their own question list.

We build that guidance into your pre-visit communications so it arrives when it is useful, not as a leaflet in a waiting room nobody reads.

Adopt an EHR, and use it

Physicians spend less time with charts and more time with patients when the record works. Information from a patient's personal health record can be shared during the visit, which gives patients confidence that their doctor is ahead of the technology curve rather than behind it.

We are agnostic about which system you choose. We care that the workflow around it is designed so the record gets used in the room.

Encourage feedback — then act on it

Place feedback forms in the waiting room, offer a web form, and have physicians hand out feedback cards after a visit. Being open and welcoming to feedback encourages honesty and often reveals concrete opportunities to improve communication.

The failure mode is collecting feedback and never closing the loop. Every response gets a reply, and every quarter we show you what changed because of it.

Use email and social networking safely

Email is convenient for patients, less disruptive for front-office staff than a ringing phone, and can be answered in scheduled blocks rather than instantly. A structured form on the practice website lets patients request prescriptions, appointments and test results without a phone call.

All sensitive health information must be delivered through a secure link or portal rather than attached to an email. We configure that boundary once and make it the default.

Make it about the patient, and mind the language

What patients experience before they speak to a doctor shapes how they feel about that doctor. Compassionate staff and a genuine welcome do more than any script.

If your patient base includes people who speak other languages, ensure clinicians can communicate before agreeing to see them, and that signage, prescriptions and statements carry translations. Patient safety resources are available from MGMA and AHRQ/HRET in Spanish and English.

What you get

  • Patient journey audit and mystery-shop call review
  • Pre-visit and follow-up communication templates
  • Secure messaging and portal workflow design
  • Feedback programme with a closing-the-loop process
  • Front-desk service standards and training
  • Translated signage, forms and statement guidance
  • Quarterly satisfaction and retention reporting

How it is measured

Reported monthly, defined up front, with a name against every number.

Patient satisfaction
Survey score by site, provider and touchpoint.
New patient show rate
First appointments kept versus booked.
Recall completion
Share of due recalls that result in a visit.
Complaint resolution time
Median days from complaint to documented response.

Questions

Reasonable things to ask before you sign.

Anything else, ask directly. You will get an answer from someone who runs this work, not a routing desk.

Is this a call-centre service?
No. We design the communication system and train the team that runs it. Where you want calls handled for you, we can staff that too.
How do you keep messaging HIPAA-safe?
Sensitive information moves through a secure portal or link, never as an email attachment. We configure the defaults so the safe path is also the easiest one.
Do you survey patients for us?
We set up collection, response handling and reporting, and we make sure every response gets a reply. Surveying without follow-up is worse than not surveying.